About Sunrise Radio
Sunrise Radio broadcasts a vibrant mix of contemporary Asian music, news, entertainment and community programming.
Broadcasting since 1989, Sunrise Radio has become a trusted voice for South Asian communities, offering music, entertainment, cultural connection and reliable information for listeners across generations.
Today, Sunrise Radio broadcasts across Yorkshire, Manchester, East Lancashire, Milton Keynes and West London, as well as online, through mobile apps and smart devices.
About Sunrise Radio Gold
Sunrise Radio Gold (DAB+) celebrates timeless Asian favourites from across the decades, offering a classic hits format for listeners who enjoy nostalgia, heritage music and familiar favourites.
Coverage Areas
Sunrise Radio
FM
103.2 FM – West Yorkshire
100.6 FM – Calderdale, Keighley & surrounding areas
DAB+
Bradford • Leeds • Halifax • Manchester • East Lancashire • Milton Keynes • South Craven • Wharfedale • Airedale • West London
Sunrise Radio Gold
DAB+
Bradford • Leeds • Halifax • East Lancashire • Milton Keynes • South Craven • Wharfedale • Airedale
Advertising with Sunrise Radio
Sunrise Radio and Sunrise Radio Gold provide cost-effective and impactful opportunities for businesses to connect with South Asian audiences across our expanding UK broadcast network. Whether you're looking for single spots, short-term promotions, seasonal campaigns or long-term brand building, we have options tailored to suit your budget and goals.
Single Spot Rates
| Station |
Time Band |
Rate per 30s Spot |
| Sunrise Radio |
07:00 – 23:00 |
£25.00 |
| Sunrise Radio Gold |
07:00 – 23:00 |
£6.00 |
SUNRISE RADIO
Network Advertising Packages
Reach listeners across Sunrise Radio's entire network with 5 × 30-second commercials per day, evenly rotated between 07:00 and 23:00.
How our campaign periods work
Sunrise Radio advertising packages are based on 28-day campaign periods rather than calendar months. This provides a consistent number of advertising days in each campaign. Our longest-term package includes 13 consecutive 28-day periods, giving your business 364 days of continuous advertising.
★ BEST VALUE ★
12-Month+ Campaign
13 × 28-day campaign periods
5 × 30-second
commercials per day
364 Days
Continuous advertising across our
ENTIRE NETWORK
NETWORK CAMPAIGN
6-Month Campaign
6 × 28-day campaign periods
5 × 30-second
commercials per day
168 Days
Continuous advertising across our
ENTIRE NETWORK
NETWORK CAMPAIGN
3-Month Campaign
3 × 28-day campaign periods
5 × 30-second
commercials per day
84 Days
Continuous advertising across our
ENTIRE NETWORK
ONE CAMPAIGN • OUR ENTIRE NETWORK
Yorkshire • Manchester • East Lancashire • Milton Keynes • West London
Short-Term Advertising Packages
For businesses looking for shorter campaigns, Sunrise Radio also offers flexible advertising packages. Prices relate to 30-second commercials.
| Duration |
Number of Spots |
Package Cost |
| 2 days |
10 |
£250 |
| 7 days |
28 |
£700 |
| 14 days |
56 |
£1,120 |
| 21 days |
84 |
£1,260 |
| 28 days+ |
112 |
£1,680 |
Short-term packages apply with prepayment. Campaign continuity cannot be broken; otherwise the standard spot rate applies.
Spot Duration Adjustments
| Duration |
Adjustment |
| 60 seconds |
+80% |
| 50 seconds |
+65% |
| 40 seconds |
+30% |
| 10 seconds |
-50% |
Commercial Production
- Standard Commercial (30 seconds): £125
- Production Package – 5 × 30-second commercials: £375
- Custom Composed Jingle: POA (£199–£1,500)
Our creative team produces engaging commercials in English and major Asian languages, with fully equipped studios and access to extensive music and sound-effect libraries.
Sponsorship Opportunities View Options ▾
Sunrise Radio offers high-impact sponsorship opportunities, giving your brand a strong and regular presence around some of our most popular programming and features.
Breakfast Sponsorship
Monday–Friday
7am–9am
£1,700 per month
or £500 per week
Drivetime Sponsorship
Monday–Friday
5pm–7pm
£1,700 per month
or £500 per week
Hit of the Hour
One featured track per day with a pre-sponsorship tag.
£125 per month
Azaan Sponsorship
Sponsor tag played before the call to prayer, up to five times per day.
£2,000 per month
Breakfast and Drivetime sponsorships include 4 sponsor tags per hour.
What is a Sponsorship Tag?
A sponsorship tag is a short credit placed before or during the sponsored segment.
“In association with [Client Name], [Client Tagline], [Client Website or Phone Number].”
Sponsorship tags can also be adapted to highlight seasonal offers, promotions or campaign-specific messages, giving your brand additional marketing impact throughout the sponsorship period.
Religious Festival Sponsorship View Options ▾
Ramadhan
- One sponsored hour per day throughout Ramadhan
- Special Islamic programming
- 4 sponsorship tags per day
£1,500
Vaisakhi
Bespoke sponsorship packages are available on request to align your brand with our Vaisakhi celebrations and programming.
POA
Diwali
Programme Sponsorship
One hour per day for 15 days with 4 sponsorship tags.
£750
Aarti Sponsorship
Sponsored pre-tag for 15 days.
£750
Seasonal and bespoke advertising packages are also available — please contact Sunrise Radio for current offers.
All prices quoted are subject to VAT. Network campaigns and package rates are subject to prepayment.
DIGITAL ADVERTISING ADD-ONS
Extend Your Campaign Beyond the Airwaves
Reach Sunrise Radio audiences across our mobile and tablet apps, Roku TV channel, website and Listener Club email campaigns.
Mobile App, Tablet & Roku TV £150 + VAT / month ▾
One digital advertising package covering the Sunrise Radio mobile app, tablet app and Roku TV channel.
Mobile App
Your advert is displayed when listeners launch the Sunrise Radio mobile app and remains on screen for approximately 10 seconds.
Creative Specification
Size: 640 × 1136 pixels
Orientation: Portrait
Clickable link: Available if required
Audio: MP3, maximum 10 seconds
Tablet App
Your advert is displayed when listeners launch the Sunrise Radio tablet app and remains on screen for approximately 10 seconds.
Creative Specification
Size: 2048 × 1536 pixels
Orientation: Landscape
Clickable link: Available if required
Audio: MP3, maximum 10 seconds
Roku TV
Your advert appears as a square on-screen promotional panel within the Sunrise Radio Roku TV channel interface, alongside station branding and now-playing information.
Creative Specification
Size: 600 × 600 pixels
Format: PNG
Maximum file size: 3MB
Clickable link: Not available
Shared Rotating Advertising Schedule
Mobile app, tablet and Roku TV placements are supplied as part of a shared rotating advertising schedule. Advertisements rotate with other paid advertiser and Sunrise Radio promotional creatives and are not permanently displayed or exclusive.
Website Display Advertising From £100 + VAT ▾
Choose from premium fixed leaderboard positions or shared rotating MPU and rectangle advertising across the Sunrise Radio website.
Leaderboard – Top: 728 × 90 pixels — £200 + VAT / 4 weeks — Fixed for the duration of the booked campaign.
Leaderboard – Bottom: 728 × 90 pixels — £150 + VAT / 4 weeks — Fixed for the duration of the booked campaign.
MPU – 1 / MPU – 2: 300 × 250 pixels — £100 + VAT / month — Shared rotating placement.
Rectangle 1–4: 180 × 150 pixels — £100 + VAT / year — Shared rotating placement.
Website Placement
Leaderboard Top and Leaderboard Bottom are fixed placements for the duration of the booked campaign.
MPU and Rectangle positions rotate within their selected advertising positions alongside other paid advertiser and Sunrise Radio promotional creatives.
Artwork should be supplied as PNG or JPG in the exact dimensions shown. A clickable destination link can be added where required.
Listener Club Email Advertising From £50 + VAT ▾
Reach Sunrise Radio Listener Club members through an advertisement within a Sunrise email or with a dedicated Solus email campaign.
Advert Within a Listener Club Email
£50 + VAT
Your branded advertisement is included within a Sunrise Radio Listener Club email alongside station news, updates and other Sunrise content.
Solus Listener Club Email
£125 + VAT
A dedicated branded email focused entirely on your campaign, promotion, event or business and sent to Sunrise Radio Listener Club members.
✓ Dedicated advertiser message
✓ Campaign imagery and branding
✓ Click-through call to action
✓ Ideal for launches, offers, events and promotions
All prices exclude VAT. Digital advertising is subject to availability, campaign scheduling and creative approval.
Legal Show
Remix Saturdays
Bhangra Nights
The Golden Era